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Director's Message

As a newly established programme, our programme aims to develop a community cultivating next generation business elites, equipping students with in-depths knowledge in accounting and related fields with the emphasis on ultimate business ethical standards.

Building from strong business knowledge as foundation, the programme emphases more on developing students for their independent analytical skills through exploring real-world business cases. The programme goes beyond the traditional accounting curriculum by implementing cross-disciplinary training, such as data mining and business analytical skills. The programme is featured with comprehensive training for students to understand the institutions of the Chinese emerging market, including showing how formal institutions shape market practice and how informal institutions embed in Chinese culture and social norms.

All the courses delivered in our programme are conducted by our in-house academic faculty, who are eager to share with the students their knowledge in the field and insights derived from their research, and distinguished practitioners, who are passionate to share their years of professional experience through our programme that goes beyond their business success. Our programme always encourages proactive knowledge exploring rather than passive textbook learning.

Students are open to access to rich resources provided by the programme, such as strong alumni network of Shenzhen Finance Institute, all academic resources from the University, interactions with business elites, frontier academic insights from top scholars, and opportunities of engagement in research with our faculty.

The programme will pave your path to a prominent career and we have confidence to support you to become your better self in two years’ time. Look forward to seeing you in future!

Accounting in the Era of Big Data: From Data Generation to Data Application

As the language of business, accounting plays a significant role in generating data for organizations. Now accounting needs to play a more significant role in applying the data with in-depth analysis. The advancement of technology shifts accounting's primary engagement in collecting and recording data about business transactions, which generate useful information for stakeholders, such as investors, creditors, regulatory agencies, consumers, and employees, to data analytics. The emergence of new technologies provides opportunity for accounting to perform in-depth analysis in self-generated financial information as well as non-financial information. Accounting is endowed with the potential competitive advantage deriving deep understanding from the data generation process, which contains transactions originated from the scratch. Combing the adoption of powerful data analytical tools and insightful understanding of data itself, accounting analytics would equip organizations to confront the challenges that emerging in the era of big data, and would optimize decision making in even better, quicker and smarter ways.

To nurture business professionals who are capable of coping with the increasingly complex and global business environment in Mainland China, at our accounting programme, data analytics is integrated into accounting curriculum.

TWO Concentrations

Professional Accounting

Accounting Analytics

Our focus is not only to provide students with comprehensive training that combines professional accounting knowledge and skills for technical problem-solving, but also on problem-framing, so students can learn to ask the right questions and think strategically.

This programme extends the invitation to both accounting and non-accounting majored students to apply, with tailor-made curriculum in a way to combine academic rigour with practical learning. It is ideal for applicants who wish to pursue a career in accounting, finance, banking, consultancy and management. All classes are conducted in English* with a 24-month study period to graduate.

Features

REAL-WORLD LEARNING

Participates in Real-World Projects with Professionals

STUDENT CENTERED

Studies in Supportive Learning Environment & Sophisticated Collegiate System

WELL-DESIGNED CURRICULUM

Fosters Critical Thinking & Combines Application of Advanced Technology

MERIT-BASED SCHOLARSHIP

Rewards Students with Entrance & Academic Performance Scholarships

PROMISING PROSPECT

Connects tightly to industry and provides rich opportunities in research and internships

GLOBAL EXPOSURE

Experiences in diversified culture through variety of exchange and visiting programmes

(*There may have exception in practitioner workshops)

Learning Goals

Our students will possess solid understanding of financial accounting principles

Our students will possess the ability to apply contemporary accounting and finance concepts and techniques to guide business decisions making

Our students will possess a global perspective of accounting

Our students will possess solid understanding of the impact of local institutional features on accounting and business practices

Our students will possess effective leadership skills

Our students will understand the ethical responsibilities of an accounting professional

Our students will possess effective lifelong learning skills

Pre-term Courses (Non-Credit Bearing)
TO GET PREPARED AT THE BEGINNING

Business Economics

This course presents an introduction to the principles of microeconomics and macroeconomics. Major topics to be taught include basic economic concepts, supply and demand, cost and production theories,competitive oligopolistic and monopolistic market, government intervention in market economy, introductory issues to game theory and informational economics, measurement of national output and income; unemployment and inflation and other fundamental principles in microeconomics and macroeconomics.

Information Management

This course aims to emphasize the importance of the information in business entity and how information management and technologies improve the competitive advantage of the business entity. It provides students with the role of electronic commerce in today's business environment, the understanding of the nature and value of information system and information management, the process of system development, and the knowledge in information technology applications.

Business Management

This course introduces students with concepts and theories of organization and management that will help the student to understand and analyze various management functions. This course provides students with different schools of thought, the role of production, operation, human resource management in business entity and the behavioral, functional and motivational aspects of management. Management is practical issue. Within the course, students are expected to integrate their own experience, knowledge and observations for the application in the given case studies or in real-life scenarios.

Marketing Management

This course aims to provide a critical awareness of the role of marketing in business. This course therefore provides students with concepts, theories and knowledge in marketing techniques, which increase students' understanding and awareness of marketing environment, enhance students' ability in analyzing local and global marketing issues and develop students' marketing skills and techniques for the application in real world market

Statistical Analysis

This course introduces students with statistical methods used in making decisions and inferences in the business world. Major topics to be taught include probability, descriptive statistics, data collection, sampling, hypothesis testing, confidence intervals, correlation and regression. Application to business problems will be emphasized.

Accounting

This course presents an introduction to accounting. It emphasizes basic accounting concepts and principles and aims to develop students' abilities to understand accounting information, to prepare accounting records and to use the accounting information in planning and supporting business management and control. Major topics to be taught include role and purpose of accounting; basic accounting principles, accounting cycles, accounting for current assets, current liabilities, and property, plant and equipment, and accounting for corporations.

Core Courses (Total 7 courses/21 credits)
TO CONSTRUCT SOLID FUNDATION FOR YOU TO FACE THE COMPLEX GLOBAL CHALLENGES

Corporate Accounting

This course aims to provide students with an in-depth understanding of financial accounting. It intends to form the basis for further studies in Advanced Corporate Accounting. Topics include the conceptual framework of financial accounting, financial statements, cash and receivables, inventories, revenue recognition, property, plant and equipment, intangible assets, financial assets, liabilities, equity, pension and postretirement benefits, ratio analysis and an introduction to financial statement analysis.

Advanced Corporate Accounting

This course aims to equip students with comprehensive skills in more complex issues in financial accounting with particular focus on group accounting. Other topics include effects of changes in foreign exchange rates, share-based payments, income tax, and accounting for hedging.

Managerial Accounting

This course covers the basics of cost and management accounting including concepts, techniques and applications. Topics include cost behaviour and classification, cost-volume-profit analysis, product and process costing, decision-making, pricing decisions, variance analysis, capital budgeting, and measuring and managing customer relationships, process performance, and strategic performance.

Audit and Assurance

This course provides students with comprehensive and up-to-date coverage of auditing and other assurance services. It first covers the regulatory framework of auditing, the relevant concepts, principles, objectives and ethical requirements of audit and assurance services and the standard procedures and methods of investigation. This course further examines various advanced topics including advanced auditing techniques and contemporary issues in auditing. Lastly, this course emphasizes ethical considerations in accounting and auditing and, in particular, the code of ethics for professional accountants and the ethical standard for Auditors.

Financial Management

This course identifies, examines and analyses the major financial decisions made by firms in the contemporary business environment. Topics include asset valuation, investment decisions, analysis of risk, financial planning, dividend policy, working capital management, sources of long-term financing and the cost of capital, and the financial mix for firms.

China Tax Framework

This course aims to give students an overview of China's taxation policies, principles and practices. It examines the general tax system and the rules on various categories of taxes in China.

China Economic Law and Market Regulations

This course introduces the ethical and legal frameworks of business and explains the laws that define and govern businesses and corporations in China.

Elective Courses (Select 5 courses/15 credits)
TO FURTHER YOUR RESEARCH INTEREST, TO EXPLORE BEST PRACTICE, TO CHALLENGE YOUR WAY OF THINKING AND TO IMPROVE YOUR ABILITY TO APPLY ACCOUNTING METHODS TO LEAD AND MAKE SMART DECISIONS

There are 2 concentrations, Professional Accountancy and Accounting Analytics. These concentrations are not meant to be exclusive in terms of course requirement. Students may declare the concentration(s) as long as they fulfill the necessary course requirements.

Professional Accounting: Select any 3 from the courses with PA* mark

Accounting Analytics: Select any 3 from the courses with AA* mark

Advanced Business Statistics and Statistical Learning AA*

This course aims to provide students with the concepts of statistics methodologies for applications in accounting and business with the practical use of big data. The first part provides an introduction to the basic theory and application of statistical modeling. The second part focuses on statistical learning with the use of advanced analytic methods. The aim of this part is to learn how to extract relevant information from large amounts of complex data to make improved business decisions. Hands-on experience will be gained through real data analysis. Use of statistical software and other business-oriented computational software forms an integral part of the course in which the generation and interpretation of output will be emphasized.

Accounting Data-Driven Investment Analysis AA*

Modern investment analysis is increasingly quantitative in nature and investment strategies are more and more determined by accounting data-driven models. This course aims to provide student with the quantitative foundations involved in investment decisions backed with data analysis and statistical inferences. This course introduces quantitative methods involved in asset pricing and financial decision making. Student will learn how to build, test, and implement the types of models in use today that are essential for key investment decisions by quantitative asset managers.

Accounting Data Strategy and Visualization

The growing volume of both structured and unstructured data has pushed forward a more data-driven form of decision making. Future accountants need to be able to collect and work with data. This course aims to first introduce various accounting and financial research datasets and to provide students various quantitative analysis techniques in developing analytical data models to support decision-making. With the information developed from data modeling, it is crucial to communicate practical implications of quantitative analyses to any kind of audience member. This course aims to further provide an introduction as well as a hands-on experience in data visualization and visual analytics to help summarize large amount of data effectively. Students will learn to combine analytic and interactive visualization approaches and use them to demonstrate or provide insights into real-world problems and situations

Business Simulation AA*

This course aims to covers fundamental knowledge and approaches of simulation for modelling and analyzing business processes. Students will understand fundamental simulation principles such as Monte Carlo simulation and discrete event simulation and equip with scientific competence to model business processes and interpret simulation results facilitating the improvement in business process. This course is a hands-on course on computer simulation. Computer simulation package will be introduced and simulation game will be incorporated in the course teaching and learning.

Business Valuation and Financial Statement Analysis PA & AA*

This course introduces the valuation techniques in the fields of corporate finance, equity research, fund management and strategy consulting employed by analysts and investors while valuing stocks and firms. It explores how to use financial statements to develop an in-depth fundamental analysis of the business which can be applied to a range of investment and strategic decisions. Specific topics covered will include models of shareholder value, financial diagnosis, and future earnings and cash flow forecast. Much of the course's emphasis is on case studies involving listed companies.

Chinese Financial System

Chinese financial markets are developing rapidly as the country's leadership pushes forward its liberalization process and integration with the rest of the world. This course aims to provide an in-depth coverage of the Chinese financial system, with a focus on its distinct characteristics. The objective is to understand the role provided by the financial system in Chinese economic development, as well as the investment opportunities and risks presented by the system to the outside world.

Contemporary Issues in Chinese Financial Markets (Practitioner Workshop) PA*

The course aims to broaden students' perspective on the many contemporary issues in Chinese financial development. Practitioner speakers will work with students on both classroom case presentations and projects. By offering students opportunities to integrate theories with existing finance practices, the course helps students gain practical insights in the latest trends in corporate finance and investment management in China.

Corporate and Business Law in Hong Kong PA*

This course focuses on the legal frameworks of Hong Kong in business and corporation contexts. The first part of the course examines the fundamental legal concepts which a company would encounter in the business environment. Topics include contract law, tort of negligence, employment, sales of goods, etc. The second part of the course will focus on company law. Topics include formation of companies, the effects of incorporation, the division of powers and obligations among various organs of the company, its relationship with outsiders, financing and dividend issues, and possibilities available to companies in financial difficulties.

Corporate Governance and Social Responsibility in China PA*

This course aims to develop a sound understanding of the underlying concepts and theories of corporate governance and corporate social responsibilities, which are both indispensable in today's business environment. It explores the use of different internal control strategies and corporate governance practices and the integration of ethics in achieving efficiency, effectiveness and economy in operations and in complying with legal, regulatory, social and corporate oversight requirements with a particular focus issues in China.

Credit Rating and Credit Risk Management

This course aims to provide students with an in-depth understanding of the credit rating practices and methodologies employed by international credit rating agency, including credit metric, distance to default and actuarial approach, in assessing corporate credit risk. This course also examines the concept of credit risk and offers an in-depth understanding and new developments in credit risk management and credit derivatives.

Data Mining and Business Analytics AA*

This course introduces fundamental concepts, technologies, and applications of business analytics using Big Data. It covers the state-of-the-art topics in Big Data including data collection, data storage and processing, data mining, predictive analytics, and cloud computing.

Directed Research in Accounting PA*

This course prepares students to engage in productive and original research in the broad area of accounting under the instruction of leading professors.

Entrepreneurial Finance

The course covers financial topics relevant to newly formed companies, with an emphasis on innovative start-ups that target large markets and seek to raise outside capital. Topics include: (1) valuation, which is the course's primary theme, underlying all the topics covered; (2) evaluating business opportunities, which focuses on the underlying economic principles that differentiate large opportunities from small opportunities; (3) funding business opportunities, which covers both identifying a company's needs and acquiring the capital to finance those needs; and (4) discussing how successful entrepreneurial ventures "exit".

Financial Markets and Instruments

This course aims to cover the composition of financial markets, the role financial markets and institutions play in the modern business environment and the common instruments and products in financial transactions with a particular focus on the risk-neutral pricing of securities and fundamental analysis of stocks.

Financial Shenanigans in the Chinese Capital Markets PA*

This course aims to broaden students' awareness of the various ways in which accounting practices can be mis-used to distort the financial position of a firm presented in its financial statements. It explores commonly used techniques for earnings management such as discretionary accruals and financial window-dressing and different discernment methods for their detection. Real-life case examples drawn from the Chinese Capital markets are used as the major teaching aids in this course. Through classroom case discussions and presentations, students will gain practical insights into accounting gimmicks and frauds in Chinese capital markets.

Forensic and Forecasting Analytics AA*

This course explores the use of financial and non-financial data for solving problems in financial accounting, managerial accounting, audit, internal control and corporate governance contexts. Students will gain exposure to different advanced data analytics techniques and predictive models such as text analytics, neural networks and deep learning to detect irregularities, anomalies and potential fraud in accounting data. Students will gain knowledge and hands-on experience in applying these techniques to make predictions by generating value from accounting data.

Strategic Performance Management PA*

This course builds on the knowledge gained in Cost and Management Accounting and introduces students to the strategic role of management accounting techniques for planning, decision-making, performance evaluation and control. Topics include advanced cost and management accounting techniques, decision-making techniques, budgeting and control, external influences on organizational performance, performance measurement systems and design, strategic performance measurement, performance evaluation and corporate failure, and current developments and emerging issues.

Taxation Management in Greater China:A Global Perspective PA*

This course aims to provide students with knowledge of the key concepts of international taxation management and the international aspects of the taxation in greater China. Following the trend of globalization in international economies, this course will put emphasis on taxation issues for local enterprises with global investment and foreign-invested enterprises in greater China. Topics including transfer pricing, tax treaties, cross border activities and international tax planning considerations are also covered in this course.

Taxation in Hongkong PA*

This course aims to provide students with a sound understanding of the Hong Kong taxation system and its operation. Topics include overview of the tax system, property tax, salaries tax, personal assessment, profits tax, tax administration, and tax management and planning.

Text Analytics in Financial Market AA*

Thorough examination of huge amounts of text data is known to be a difficult task which requires the understanding of natural language processing. This course aims to provide students fundamental techniques and major algorithms used for text processing and retrieval to extract useful information to support decision making. After taking the course, students will know how to independently obtain and analyze huge amounts of unstructured textual data to generate the business insights for companies.

(*The courses offered are subject to change.)

Tuition Fee

The tuition fee for the entire programme (2020 entry) is RMB 216,000.

Merit-based Entrance Scholarships

Merit-based Entrance Scholarships are granted to qualified candidates who may receive tuition waiver ranging from 5% to 100%.

Academic Performance Scholarships

These scholarship are aimed to promote academic excellence and to honour our outstanding postgraduate students having excellent performance in their studies.

Academic Performance Scholarships include a) Subject Prize and b) Scholarship for Academic Excellence. All students will be considered automatically, no separate application is required.

a) Subject Prize

Subject Prize is merit based and non-means-tested. Two different levels will be granted for each core courses offered by the programme, namely:
- Highest and Second-highest Subject Prize.

b) Scholarship for Academic Excellence

Scholarship for Academic Excellence is merit based and non-means-tested. Two different levels will be granted for each academic year, namely:
- 1st Class and 2nd Class Scholarship of Academic Excellence.

Graduation Requirements

According to the General Regulations Governing Postgraduate Studies, postgraduate students will be put on academic probation if the cumulative grade point average (GPA) is below 2.0, or if they do not meet programme's additional requirements in the preceding term, or if they fail in thesis monitoring courses (for RPg students). Students will be required to discontinue studies if they fail to have probation lifted after being put on academic probation for two consecutive terms of attendance. For details of the policy, please refer to Clause 13.0 of the General Regulations Government Postgraduate Studies and programme's study scheme.

2019 Programme Brochure

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